Machine view · free, no sign-up
What a machine sees of your wine: on your website and in its IDV
On the left, what a search engine or an AI can read today about a wine on the winery's website; on the right, the same in the IDV. Same fields, row by row. Nothing to explain: you can see it.
We don't ask for your email. We read the page once, the way a search engine would, and keep nothing.
Your website, today
Paste the address of one of your wines above and you'll see here, field by field, what a machine reads from it.
Its IDVidv.sommelierlab.com/VDEMO-2024 · demo wine
What the page is
ProductOne wine, one vintage, one address. schema.org Product with GS1 vocabulary.
Product data
completename, brand, winery (legal name, tax ID, bottler registry, address, website), country, EAN 2000000202440, awards, certifications, image, weight and size.
Vintage
2024its own vintage field; each vintage has its own address.
Grapes
Garnacha tinta (Garnatxa negra), Cariñena (Samsó)
Appellation
Empordà
Alcohol
14 % vol.
Pairing · when to drink
2026–2032plus story, profile and pairing in the same answer.
Languages
those of the wine pagethe same identity in each language, linked.
Machine formats
HTML + JSON + Markdown + APIautomatic llms.txt and sitemap.
Who says so
the winery, signedEd25519 signature, verifiable in the public registry; a copy that doesn't depend on us.
Who has read it
in the dashboardGPTBot, ClaudeBot, PerplexityBot, Googlebot… counted by crawler.
The same, exactly as the AI receives it
Your website (the text left after stripping the HTML)
…
Its IDV (Markdown we serve to language models)
id: "VDEMO-2024" name: "El Mas de l’Avi" type: "tinto" denomination_of_origin: "Empordà" anyada: "2024" alcohol: "14% vol." grape_varieties: ["Garnacha tinta (Garnatxa negra), Cariñena (Samsó)"] drink_from: 2026 · drink_until: 2032 gtin: "2000000202440" winery: "Els Nostres Vins" canonical_url: "https://idv.sommelierlab.com/VDEMO-2024" source: "SommelierLab — authenticated by winery" # El Mas de l’Avi · tinto · Empordà · 2024 ## Narrativa En el corazón del Empordà, nace El Mas de l’Avi, un vino que lleva consigo la historia de viñas centenarias plantadas por el abuelo Joan…
The questions an AI gets about your wine
Customer question
With your website today, the AI answers…
With the IDV, the AI answers…
“What grape is this wine made from?”
Whatever Vivino, a shop or a forum says. Or it makes it up.
The grapes you declared, with the source: your IDV.
“The 2022 or the 2023, which is better now?”
It can't tell vintages apart: your website doesn't have them.
Each vintage with its drinking window.
“What should I pair it with?”
Something generic for that kind of wine.
The pairing you wrote.
“Where can I buy it or visit the winery?”
Maybe your shop, maybe a distributor.
Your purchase link and your visit booking, in the same answer.
“Is this official?”
There's no way to know.
Signed by the winery, verifiable in the registry.
What we don't say: that the AI will surely pick the IDV. What we say: that with the IDV it has your version, in its format, signed and measured. We promise the source, and we measure the answer.
Discover how to activate the digital identity of your wines
We'll show you how it works with one of your bottles. No commitment.
or if you prefer, no forms:
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Our AI assistant answers 24/7 — the same one we put on your wines.